Increase visibility, driving traffic, and bring potential leads to your website through paid advertising on search engine result pages (SERPs)

The main components of SEM include

what we can offer


Consultation & Strategy

Providing expert guidance and recommendations for effective SEM strategies. Aligning SEM efforts with the client's overall digital marketing objectives. Developing custom SEM roadmaps and implementation plans.

PPC Campaign Management

Setting up account and managing PPC campaigns on platforms like Google Ads, Bing Ads, or Baidu PPC. Bid management and optimization to maximize ROI. Ad copy creation and landing page optimization. Continuous campaign monitoring and optimization.

Keyword Research

Comprehensive keyword research to identify the most relevant and high-performing keywords for the business. Analyzing search volume, competition, and commercial intent of keywords. Recommending the optimal keyword strategy.

Competitive Analysis

Monitoring and analyzing the SEM activities of competitors.Identifying opportunities for competitive advantage. Developing strategies to outperform competitors.

Campaign Optimization & Scaling

Continuously optimizing SEM campaigns based on performance data. Scaling successful campaigns to drive increased traffic and conversions. Exploring new SEM channels and opportunities for expansion.

Reporting & Analytics

Continuously tracking and analyzing your Chinese SEO performance using relevant metrics and data. Regularly updating your strategies and tactics to adapt to the evolving Chinese search landscape.

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